Tapped to support Visa’s programmatic efforts
25 August 2015
We’re delighted to share that we are now supporting Visa’s programmatic efforts.
“As part of our regular business practice, Visa consistently evaluates how we do business and, as such, conducted a global media agency review to ensure we have the right mix of support to meet our brand and marketing goals. We just concluded our review and have awarded Starcom the position of global media agency of record supported by Social Code for digital in North America. In addition, we awarded Essence the complementary position to support our programmatic efforts on a project and regional basis,” Visa said in a statement.
Read more about the appointment on Advertising Age.