Growing FMCG brands in the digital age
Jenny Bullis, our CEO for EMEA, digs deeper into the transformative power of digital for FMCG brands in her latest column.
Jenny Bullis, our CEO for EMEA, digs deeper into the transformative power of digital for FMCG brands in her latest column.
Campaign Asia-Pacific celebrates the region's top disruptors who are changing industry norms and practices with its annual Women to Watch list, featuring our very own APAC CEO Kyoko Matsushita.
We're excited to welcome JR Little, our new Global Director of Strategy, to our global family.
The advertising initiative Trustworthy Accountability Group (TAG) opened a new era of transparency in digital advertising as the first hundred companies pledge to act against internet piracy. We're privileged to be one of the first 100.
We’ve unveiled our newest office in Delhi, India. Our India office is the fifth in the Asia Pacific region and third to open this year, after Shanghai and Sydney.
We're immensely proud that our work with our client Google won the ADWEEK Project Isaac Award in the category of Media Planning Invention.
With cooking competitions and bake-offs, smoothie bikes and free breakfasts, we know that one surefire way to our people's heart is through their stomach. Digiday checked in with us to find out more about our culinary perks.
We're thrilled to share that Essence has been nominated nine times for a chance to win a grand total of six Dadi Awards, including Agency of the Year.
We're thrilled to welcome Jenny Bullis, our first CEO for EMEA, to our global family. Jenny comes to us from Omnicom, where she led the charge as Annalect's managing director for UK and EMEA.
Our office in Singapore may not be the most polished, but it's a 100% designed by and for our people and reflects the character of who we are. Don't take our word for it, take a look.
As brands increasingly bring programmatic functions in-house, is there still a place for the trading desk model? Digiday set out to dig deeper into the relationship between agencies and trading desks with our very own Oscar Garza, Global Director of Programmatic.
In his second column in AdExchanger's "Data-driven thinking" series, our very own Al Boyle, Global Client Partner and NA Head of Strategy, argues that artificial intelligence can help advertisers be more compassionate and connect more meaningfully with their audiences. But it isn't without potential pitfalls.
In its annual 30-under-30 ranking, Media Week celebrates the UK's smartest thinkers and greatest media talent under the age of 30, including our very own Edward Lyon.
Every year, the prominent UK intermediary RAR collects client feedback on all UK agencies and, last week celebrated the very best at the annual awards ceremony in London.
Young professionals in advertising, digital, media, creative, and PR are invited to develop a creative and innovative campaign for a chance to win the US Young Lions competition. And we had front seats.
We're thrilled to welcome Anant Mathur, our new Global Analytics Director, to our global family. In his new role, Anant oversees all aspects of analytics and research across Essence’s entire client roster.
How do you run, grow and retain independence as an agency? The Drum's Agency Accelerator Day 2016 aimed to find out.
Is there a better way to end a week than a roller disco? We didn't think so either, so a team of us headed to San Francisco's Church of 8 Wheels to let the good times roll.
Andrew Shebbeare, our Chief Product Officer, explored at this year's AdExchanger's Clean Ads I/O what it will take for advertising to heal itself.
We're over the moon to have won in the "Most Effective Programmatic Buying Mobile Campaign" category for our work with the Financial Times.
On June 20, Apps for Good, our EMEA nonprofit partner, will celebrate young people changing their world with technology with its flagship event, the Apps for Good Awards.
In Ad Age's 2016 Agency Report, Essence was not only featured in the main story, but also listed as #24 of the 25 largest US mobile agencies and ranked #189 on the list of the largest US agencies.
Please join us in welcoming Daizo Nishitani, our new Managing Director for Japan, a new position that was created in response to the continuous growth the agency is experiencing in the region.
In an interview with AdExchanger's Kelly Liyakasa, Andrew Shebbeare, one of Essence's founders and Chief Product Officer, warned that the advertising industry is at a tipping point. Change or die?
On June 23, the UK will vote on whether or not it should remain part of the European Union. While politicians, economists, and opinion-shapers are dividing the nation with arguments, speculations and rhetoric, the adland seems to stand united: remaining in the EU is good for business. Our EMEA Head of Media Mark Syal weighs in.
Please join us in congratulating our very own Andrew Shebbeare, Founder and Chief Product Officer, for featuring in BIMA's prestigious Top 100 list.
We're very pleased to share that we've launched the Partnerships & Emerging Media practice, a new global discipline that will be responsible for the development of future digital channels and the agency's relationships with media and data partners.
Compassion has long played a role in promoting a product or service to relevant audiences. Can AI help advertisers connect with their customers more deeply and more compassionately?
Our inaugural "Lessons from Female Leadership" panel illuminated some big questions facing women in business today.
The iconic U.S. retailer Target just announced that it has consolidated its $685 million media and planning business with GroupM.
We're proud to share that our very own Jesse Cahill was promoted to Head of Media for North America. Jesse most recently servedas North America Head of Planning. His new rolewas previously held by Rob Reifenheiser, now CEO of the Americas.
Our EMEA nonprofit partner Apps for Good celebrates its first five years in schools. We've had the great privilege to work with Apps for Good and the schools they work with, like Denbigh High School, through volunteering, skill-sharing and mentoring. Happy birthday, Apps for Good.
We're very pleased to share that our very own Nick Byrd was elevated to Global Chief Financial Officer. Nick previously served as Global Financial Director, a position he was promoted to less than one year after being hired as North America CFO in November 2013 .
We’re thrilled to announce we’ve opened our doors in Chicago, Illinois, Shanghai, China and Sydney, Australia.
As one of Essence's founders, Andrew Shebbeare has always played an instrumental role in developing and stewarding our proposition, practices and platforms "to guarantee quality, consistency and efficiency across all service lines," but now it's official: Andrew Shebbeare was appointed to the role of Chief Product Officer.
In the first of a series of Diversity-themed events, talks and workshops, Dr Dionne Poulton challenged our team in San Francisco to identify unconscious biases in our everyday lives.
For one whole week in January, our London office challenged itself to think, breathe and do Innovation with a splendid program of workshops, panels, debates and seminars.
We're absolutely thrilled to welcome Jennifer Remling to our global family. Jennifer join us as Chief Talent Officer, a newly created position, to help us "solve one of digital marketing's toughest challenge" - attract and retain the very best talent.
"Put These Shops on Your Radar": Advertising Age features Essence as one of its prestigious "Agencies to Watch" list for the second year in a row. We couldn't be prouder.
We're absolutely thrilled to rank #2 on RAR's Top 100 for 2016 among such strong and great brands in the advertising space and beyond.
The Drum announced its New Year Honors for 2015, recognizing the brands, agencies and people who made the biggest impact on the industry, naming us their Digital Media Agency of the Year. The best end to a fantastic year!
Which innovations have been influencing brands and advertising in 2015? In a tightly packed day of presentations, debates and interactive workshops, Most Contagious aims to find out. We're proudly sponsoring this year's Small But Perfectly Formed startup award.
We’re excited to share that Essence has become part of WPP’s GroupM, the leading global media investment group, as an independent, digital first global media agency. WPP continues to invest in fast-growing and important markets and sectors and strengthening its digital capabilities.
Following "Life's Messy Moments" last year and #stylebymethod with ASOS earlier this year, we're thrilled to bring you our newest project with method, the environmentally-friendly cleaning company: method HOME.
Congratulations, Kyoko Matsushita, our Managing Director for the Asia-Pacific region, for featuring in Business Insider's 30 most powerful women in mobile advertising.
What does your week in media look like? Take a glimpse into the life of one of Essence's founders with Andrew Shebbeare's 'My Media Week' and learn about creating order from chaos and how to avoid 'data puke'.
The Drum's 2015 Digerati features two of Essence's founders, Matt Isaacs and Andrew Shebbeare, as two of the UK's most influential digital marketers.
Our "Google Search App - perfect pinpoint personalization" campaign with Google won the 2015 Dadi Award for Best Use of Mobile and received a commendation in the News/Media/Publishing Website, App or Campaign category.
What does it take to deliver a great digital campaign in Japan? The secret to creative success can be decoded with smart, precise and agile data science, explains Kyoko Matsushita, our Managing Director for APAC.
Please join us in congratulating Erfan Djazmi, our EMEA Head of Planning and Mobile, and Liam Pook, our Mobile Director for EMEA, for featuring in The Drum's annual Mobile Top 50.
For the third year in a row, we've been featured in the highly esteemed The Sunday Times Grant Thornton Top Track 250 table. We are very proud to be included alongside such great brands.
The Drum released its latest Digital Census, ranking Essence in first place in the Elite poll for media agencies, in second place in the Client and third place in the Financials table.
The Sunday Times Hiscox Tech Track 100 league table was revealed yesterday and we’re absolutely delighted to be included as the largest company to make the grade this year.
We're so proud to win the Adweek Media Plan of the Year award for our "Google Search App, Perfect Pinpoint Personalization" campaign in the category "Best Use of Mobile Spending $500,000-$1 Million".
We're delighted to welcome our latest client, Visa. Essence will be supporting the global-payments giant's programmatic efforts on a regional basis.
What happens when you marry great food with your favorite tunes? You get a unique brand partnership that gets your senses tingling.
We're excited to share that we've expanded our relationship with Viber to include North America.
Averages can hide a multitude of sins. As a media planner, you need to know that every dollar spent is invested in the most effective channel possible. Mark Syal, our Director of Media Practices in EMEA, explains the economics of performance media planning.
Soundtrack your summer and stream music with Google Play Music while browsing new summer looks on ASOS.
The Drum's DADI Awards shortlist for 2015 was published today, revealing the agencies, marketers and projects which have impressed the panel of judges across a broad range of categories. We're thrilled that our work was shortlisted and nominated in four categories.
We are shortlisted in the Best Digitally Integrated Campaign, Best Use of Native Advertising and the M&M Global Effectiveness Award.
Which innovations have been influencing brands and advertising in 2014? Most Contagious aims to find out. As sponsors of the Small But Perfectly Formed Award, Matt Isaacs, our Founder and Executive Chairman, takes the stage in London to introduce the shortlisted companies.
The Drum Digital Census 2014 was published today and ranks us number six on the Elite table.
We're so excited to be named one of their Agencies To Watch.
Engagement metrics have come to symbolize the power of online advertising over other media. But is engagement the red herring of digital branding?
The Guardian's newly designed website features responsive banners and other innovative and pioneering new ad formats with Google Android.
Each year, Business Insider UK recognizes the 30 most creative people in advertising who are 30 and under - the rising stars in our industry.
Innovation can do something for all types of companies, but creating a culture in which ideas people can leave their mark is no small feat.
For the first time in its history, London's iconic Abbey Road Studios has opened its doors to the public with Google.
How our real-time ad campaign promoted Google Play and Oscar-winning movies.
eBay Advertising partners with Essence for its "Programmatic-Only Week" during which all standard UK display will be traded programmatically.
We're so proud to be announced as one of Britain's most inspiring companies.
Essence was named Viber's global agency of record for digital media planning.
Andrew explores in his column in AdExchanger's Data-Driven Thinking how programmatic's growing pains might impact strategy, creativity, technology and analytics.
What happens when an eco-friendly soap and detergent maker partners with a fashion trendsetter? A whole lot of <3.
We love working with some of the most exciting brands in the world. Why Essence? Here is why...
BIMA released its list of the 100 hottest digital marketers in the UK today, featuring Anna Stoyanova, our Head of Programmatic in EMEA.
Essence leads the Drum's independent agencies' elite as well as the financials rankings for media agencies.
We're so proud to take two Webby People's Voice awards home for our work with Google Chrome and Google Apps.
We won five awards, including the Grand Prix accolade for the top agency with over 100 staff, at the Recommended Agency Register (RAR) Digital Awards.
Erfan Djazmi, our Director of Planning and Mobile in EMEA, offers advice on how to avoid the pitfalls of audience buying in real-time bidding.
We're proud to feature as one of the UK's largest digital agencies, ranked number four on the media agency list.
Our very own Matt Isaacs, Founder and Executive Chairman, accepts the Ernst & Young Entrepreneur of the Year on behalf of Essence.
Over the past decade, we've grown our business from one to six offices spread out over Europe, North America and Asia Pacific; from seven to 500+ employees and from 12 to 120+ markets. Happy Birthday, Essentials. Here's to the next ten years.
Find your personalised Financial Times at FT.com.
Essence is shortlisted as one of Red Herring Europe's most successful private companies.
Aspiring entrepreneurs are coming together from all over the country for the Virgin Startup HotHouse Tour 2014, a series of events initiated by Virgin founder Richard Branson and supporters to boost enterprise support in the UK.
Kyoko Matsushita, currently our Managing Director for Tokyo, is stepping into the role of Managing Director for the APAC Region.
In conjunction with the release of the second installment of The Hobbit trilogy, we are very proud to support the latest Google Chrome Experiment: A Journey through Middle-earth.
For the first time since Matt Isaacs, Andrew Shebbeare and Andy Bonsall founded the agency in 2005, Essence has a new global CEO.
Google Fiber won bronze at the 2014 North American Effie Awards in the category of "Internet/Telecom". We were thrilled to have played our part in this fantastic campaign.
Method launched a new integrated campaign celebrating life's messy moments in the brand's first significant foray into online advertising - and we're thrilled to be a part of it.
Minal Saigal, our EMEA Managing Directors, and Wendy Tan White, CEO of Moonfruit, explore what the future of digital advertising has in store for brands and marketers.
The founders Matt Isaacs, Andrew Shebbeare and Andy Bonsall talk about the agency’s journey and growth to the London Evening Standard, the capital's leading evening paper.
Essence comes out on top for both the financial as well as the peer poll for media buying agencies.
Which innovations have been influencing brands and advertising in 2014? Most Contagious aims to find out.
Game studio Plain Vanilla Games launched their first branded topic "Earth from Above" in collaboration with Google Maps on QuizUp.
Our YouTube team won the 2014 Adweek Media Plan of the Year award for their YouTube Stars campaign.
Essence was ranked #33 in the 2014 Sunday Times HSBC International Track 200.
In the category of Rich Media/Video, we won Gold for our Google OneApp Pack campaign at the Mobile Marketing Association’s UK Smarties Awards.
The Sunday Times Top Track 250 league table was revealed today and we’re absolutely delighted to be included.
Rob Reifenheiser joins Essence as our new Director of Media for our North American presence. He’ll be leading the agency’s programmatic, biddable, planning, campaign management, investment and advertising operations teams across our New York, San Francisco and Seattle offices.
We're proudly sponsoring Festival of Marketing, Econsultancy's two-day celebration of the modern marketing industry in the UK. After our collaboration with Econsultancy in FoM’s inaugural year, we’re so excited to be involved again.
Our work with Google Maps and QuizUp won Gold for Native Advertising and Silver for In-App and Gaming Advertising at the Mobile Marketing Association's Global Smarties Awards.
Essence has been named DoubleDown Interactive's agency of record for online media strategy, planning and buying for DoubleDown Casino - Free Slots, the company's free-to-play social casino game.
Congratulations to Erfan Djazmi, our Director of Planning in EMEA, for featuring in The Drum's Top 50 mobile influencers for the second year running.
In the short span of two years, Essence has changed a lot, so it was time for us to move on. We’re looking forward to welcoming you in our new offices in London, New York, Seattle, San Francisco and Singapore.